Headshots vs. Brand Photo Shoots: What’s the Difference?

If you’re building your brand, you’ve probably heard you need “professional photos.” But what kind? A simple headshot, or a full brand photo shoot? Here’s the difference—and why both can play a role in your business.

Headshots: Your Professional First Impression

A headshot is a clean, polished portrait—usually from the shoulders up—designed to showcase you. These are perfect for:
✔️ LinkedIn profiles
✔️ Business websites & “About” pages
✔️ Speaking engagements & press features
✔️ Team bios & email signatures

Headshots are great for putting a face to your name, but they don’t tell the full story of your brand. That’s where a brand photo shoot comes in.

Brand Photo Shoot: Your Business, Visualized

A brand photo session is a storytelling experience. Instead of just one portrait, you get a variety of images that represent who you are and what you do. This can include:
✨ Lifestyle portraits that show your personality
✨ Behind-the-scenes images of you working
✨ Product or service-related shots
✨ Team photos, workspace details, and branding elements

These images are designed to connect with your audience and are perfect for:
✔️ Social media content
✔️ Website banners & marketing materials
✔️ Email newsletters & ad campaigns
✔️ Showing the experience of working with you

Which One Do You Need?

If you just need a professional, polished image of yourself, a headshot will do the trick. But if you want to create a strong brand presence, engage your audience, and visually tell your story, a brand photo shoot is the way to go.

Thinking about upgrading your brand visuals? Let’s plan a session that fits your business!

Next
Next

2024 What to Wear for Fall Sessions